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A few weeks ago, a apparel company consulted me after spending over 150,000 SAR on online marketing with limited outcomes. After revamping their campaign, we produced a six hundred thirty-one percent growth in return on ad spend. |
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A few months ago, a store group invested over 200,000 SAR in standard promotion with disappointing results. After shifting just 30% of that investment to mobile marketing, they saw a three hundred twenty-eight percent increase in customer arrivals. |
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When I launched my e-commerce business three years ago, I was sure that our special products would sell themselves. I dismissed market research as superfluous – a decision that practically ruined my entire company. |
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Recently, an online store was suffering from a dismal 0.8% sales percentage despite significant site users. After implementing the techniques I'm about to share, their conversion rate improved to 3.7%, resulting in a dramatic increase in revenue. |
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This involved: |
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* Visible display of Saudi location information |
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* Featuring of trusted transaction options like STC Pay |
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* Clear return policies with regional specifics |
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* Arabic customer service access |
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Critical changes included: |
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* Adding preferred Saudi financial services like local services |
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* Streamlining address entry for Saudi places |
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* Providing Arabic language support throughout the checkout flow |
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* Displaying shipping schedules tailored to Saudi regions |
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Recently, a company director inquired why his content weren't generating any inquiries. After examining his content marketing strategy, I discovered he was making the same blunders I see numerous Saudi businesses make. |
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Initiate by identifying ALL your competition – not just the well-known ones. Throughout our analysis, we identified that our biggest threat wasn't the famous company we were watching, but a new startup with an innovative approach. |
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A clothing brand achieved a ninety-three percent growth in smartphone sales after implementing these optimizations: |
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* Streamlined form fields |
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* Finger-optimized menus |
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* Streamlined purchase experience |
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* Reduced waiting periods |
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Essential features included: |
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* Reversed layouts for right-to-left scanning |
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* Script-optimized text presentation |
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* Locally appropriate imagery for each linguistic approach |
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* Consistent identity presentation across both implementations |
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Working with an technology store, we discovered that their typical purchase experience was creating needless difficulties for Saudi users. After implementing customized enhancements, their purchase cancellation percentage dropped by over a third. |
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For a investment customer, we implemented a [best digital marketing agency in Saudi arabia](https://medhost.com.mx/forums/users/brady71t19411/) property that skillfully combined worldwide expectations with culturally appropriate aesthetic features. This strategy increased their audience credibility by 97% and applications by over seventy percent. |
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Our analysis has demonstrated that Saudi customers particularly value these trust signals: |
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* Physical presence address |
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* Local authorization marks |
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* Clear return policies |
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* Local currency rates with complete transportation fees |
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Six months into operations, our conversions were dismal. It wasn't until I chanced upon a comprehensive study about our market sector that I realized how oblivious I'd been to the business environment around us. |
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I currently utilize several applications that have substantially upgraded our market intelligence: |
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* Keyword trackers to monitor competitors' search rankings |
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* Brand monitoring platforms to track rivals' digital footprint |
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* Site monitoring solutions to observe modifications to their online presence |
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* Newsletter subscription to get their campaigns |
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For a luxury retail client, we developed a advanced bilingual system that seamlessly adapted layout, navigation, and information presentation based on the active language. This approach enhanced their visitor interaction by 143%. |
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I spend at least 120 minutes each regularly reviewing our competitors': |
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* Online structure and navigation |
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* Blog posts and publishing frequency |
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* Online platforms activity |
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* User feedback and evaluations |
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* SEO strategy and rankings |
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I advise categorizing competitors as: |
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* Direct competitors (offering equivalent products/services) |
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* Secondary competitors (with limited overlap) |
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* New threats (new businesses with innovative capabilities) |
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I use a simple tracker to record our competition's pricing changes on a regular basis. This recently helped us to: |
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* Identify seasonal discount patterns |
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* Notice special offer approaches |
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* Understand their value positioning |
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Last year, I watched as three competitors poured resources into developing their business on a certain social media platform. Their attempts were unsuccessful as the medium turned out to be a mismatch for our sector. |
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