eusong1-6, Exercise 1: What hosting involves

Model answer:

A host broadcaster has to provide: a large venue; a live television production of several hours; security and organisation for delegations, press and fans; and a fee and obligations to the European Broadcasting Union.

Benefit (any one): prestige and exposure for the host city; visitors for hotels and restaurants; a showcase for the country.
Cost (any one): the large bill, met from licence fees, sponsors and public support; the strain on a small broadcaster's budget.

A small country might worry about winning because the event is large relative to its size, and a win may commit it to staging the contest at a time when the money is not available. The worry is not about winning once but about the scale of the commitment.

Evidence on the real benefits and costs is mixed, so treat any single figure as a claim to check.