frmusic1-7, Exercise 1: The word and the market Model answer: Yeye is a French spelling of the "yeah, yeah" in English-language pop songs, especially Beatles songs, and was popularised by a sociologist writing in a national newspaper in 1963. Ingredients (any three): radio stations such as Europe 1 and RTL broadcasting from just across the border; the radio show and magazine Salut les copains; the large public concert at the Place de la Nation in 1963; and the 45 rpm single, portable record player and jukebox. Check the origin of the word and the dates against a reliable source.