I still laugh when clients insist they're using the "latest" digital marketing Experts Saudi marketing techniques but haven't revised their methods since 2022. The digital landscape has evolved dramatically in just the past few months.
Essential assistance elements to consider for placement:
- Personal basis of assistance
- Anticipation of promptness
- In-person exchange inclination
- Complete difficulty elimination expectation
- Standing appreciation during support provision
For a high-end retailer, we found that Snapchat and Instagram dramatically surpassed Meta for interaction and conversion, leading to a intentional shift of resources that increased overall performance by 167%.
With detailed analysis for a shopping business, we identified that content published between night time dramatically outperformed those released during typical peak hours, producing 143% greater engagement.
Six months into our launch, our revenue were dismal. It wasn't until I happened to a thorough report about our market sector that I realized how oblivious I'd been to the business environment around us.
I invest at least two hours each regularly examining our competitors':
- Website structure and navigation
- Blog posts and publishing frequency
- 360 digital agency channels engagement
- Customer reviews and ratings
- Keyword tactics and rankings
Important advancement aspects to assess for positioning:
- Useful improvements emphasis over originality
- Communal approval of digital embracing
- Established procedure enhancement rather than replacement
- Simplicity of incorporation into current habits
- Home improvements positioning
The most effective Saudi brands recognize that customers don't distinguish in terms of platforms. My financial client achieved a 76% increase in prospects after we connected their previously separate touchpoints.
For a global lifestyle company, we implemented a differentiation approach that truthfully aligned with conventional household principles while maintaining their worldwide appeal. This approach increased their brand relevance by over one hundred seventy percent.
Working with a restaurant chain, we created a publication approach that balanced regional tastes with international quality, generating interaction levels significantly greater than their earlier method.
After extended periods of underwhelming outcomes despite considerable marketing investments, their improved positioning generated a three hundred twelve percent growth in company selection and a substantial rise in sales.
I use a simple document to monitor our competition's pricing adjustments on a regular basis. This recently helped us to:
- Spot periodic discount patterns
- Recognize product bundling approaches
- Grasp their pricing psychology
I suggest classifying competitors as:
- Main competitors (offering equivalent offerings)
- Peripheral competitors (with partial similarity)
- Emerging threats (new businesses with game-changing capabilities)
Not long ago, I witnessed as three similar businesses poured resources into growing their business on a particular social media platform. Their attempts were unsuccessful as the channel proved to be a poor fit for our industry.
Effective content elements:
- Image quality with regional settings
- Concise motion graphics with Arabic audio
- Authentic views that add personality to the brand
- Traditional occasions acknowledgment
Essential exclusivity elements to assess for placement:
- Subtle signaling vs. clear exhibition
- Collective validation of position
- Accomplishment focus coupled with legacy acknowledgment
- Sharing manifestation as exclusivity indication
- Faith association of high-end purchasing
A electronics business transformed their sales figures by executing a repositioning methodology that balanced innovation with convention. This approach improved their brand appeal by over one hundred forty percent.
Start by mapping ALL your competitors – not just the obvious ones. In our investigation, we found that our biggest threat wasn't the well-known company we were tracking, but a recent startup with an novel approach.
I currently employ several applications that have significantly improved our market intelligence:
- Search analysis platforms to monitor competitors' SEO strategies
- Brand monitoring platforms to follow competitors' social activity
- Website analysis tools to observe updates to their online presence
- Email capture to get their promotional messages
When I launched my e-commerce business three years ago, I was certain that our special products would sell themselves. I dismissed competitor analysis as unnecessary – a mistake that nearly ruined my entire company.
Important scheduling discoveries:
- Lower interaction during religious periods
- Greater activity on weekends
- Seasonal variations during religious occasions
- Post-evening prayer increases in usage
Through comprehensive research for a food delivery customer, we discovered that promotions shown between 9-11 PM dramatically surpassed those delivered during standard peak hours, generating substantially higher sales.